Increase Your Etsy Feedback With Shipping Inserts September 11 2016

One of the easiest ways to increase your feedback on Etsy and Amazon is to present your customers with a simple reminder that you care for them and that their feedback is valued.  It costs five times as much to attract a new customer, than to keep an existing one.  Retaining customers and building a loyal relationship with them is job #1.

We've found the secret is to include a small shipping insert (a modified business card) within our outbound packages.  These only cost around $0.03 when ordered in quantities of +500.  The card we use accomplishes the following:  thanks the customer, tells them they've helped the environment, values their feedback, provides links to social media, offers help if they need it and gives them direct access to the seller.  Talk about positivity!  

We include two inserts with each order, our two sided business card and a one sided thank you card.  Secret number two is to create a custom feedback landing page.  This allows us to easily direct customers to the feedback page of the specific sales platform they used to purchase their item(s). 

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